It is crucial for any Amazon seller to improve CTR. Click-through rate or CTR is a metric that directly impacts advertising performance and overall sales. A higher CTR indicates that more people are clicking on your ads after seeing them, which means your ads are more relevant and engaging to the audience. There are many
If you don’t have MSRP filled in on your Amazon items, take 5 minutes and get it filled in. It can increase your conversion rates immediately. What is MSRP? It is a “list” price that can show on the front end of Amazon. It makes the item look like it is on sale, improving conversion
Amazon launched a new product optimizer tool. Nothing too exciting here, but every new product should be reviewed in this dashboard to verify it’s covered. For example in this screenshot you can see the early reviewer program wasn’t enrolled yet. So I went to action that after seeing the tool, as it caught it. But
